Website Content Management & Publishing
The ability to manage the content on your website including adding visual aids, and supporting text to describe your intent to your visitors is paramount. Having a blog to talk about what it is you do, or support, while having a hub to host that content while distributing that content via social media and email newsletters will set you apart.
How This is Accomplished
Your website will be built right under the hood into the best publishing and content management platforms such as WordPress, Drupal or Pantheon, and LightCMS just to name a few.